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Why Startup Fail: A New Roadmap for Entrepreneurial Success
Why Startup Fail: A New Roadmap for Entrepreneurial Success
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Why do startups fail? That question caught Harvard Business School professor Tom Eisenmann by surprise when he realized he couldn’t answer it.
So he launched a multiyear research project to find out. In Why Startups Fail, Eisenmann reveals his findings: six distinct patterns that account for the vast majority of startup failures.
